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MATAMBA feat. KJARKAS - Close to You (Official Video 2025)

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This video has been trending in Bolivia

MATAMBA feat. KJARKAS – Cerca de Ti (Official Video 2025) is a production that combines the strength of Matamba's mestizo reggae with the folkloric essence of Los Kjarkas, creating an anthem of love, hope, and spiritual connection. The music video opens with panoramic views of Andean valleys and ancestral ruins, before showcasing the artists performing the song in a natural setting that symbolizes the closeness to Pachamama. From the very first seconds, a celebration and gratitude atmosphere is felt, reinforcing the main message: the importance of returning to our roots and staying 'close' to what really matters.

The audiovisual production stands out for its vibrant cinematography, warm filters, and aerial shots that contrast with intimate takes of Matamba and the KJARKAS musicians holding charangos, zampoñas, and organic percussion. The camera changes rhythmically with the Andean reggae, underlining the fusion of genres, while the editing alternates colorful daytime scenes with nighttime moments illuminated by bonfires and candles, evoking the duality between modernity and tradition. This careful visual presentation, supported by typical Bolivian clothing and elements of symbolic art—such as textiles, feathers, and masks—turns the video into a journey through the living culture of the Andes.

Musically, Cerca de Ti combines a roots reggae base with arrangements of charango, quena, and zampoña characteristic of Los Kjarkas, creating an innovative sonic texture. The lyrics, sung in Spanish with Quechua phrases, talk about remaining connected to the land, family, and loved ones; a message that Matamba reinforces with his powerful voice and unique flow. The polyphonic choruses of KJARKAS add emotional depth, while the prominent bass and guitar skank invite listeners to sway to the rhythmic cadence of reggae. This blend of Andean melodies and Jamaican beats ensures that the single resonates in both world music festivals and contemporary Latin music playlists.

The release of MATAMBA feat. KJARKAS – Cerca de Ti (Official Video 2025) has generated great anticipation on social media and streaming platforms, solidifying Matamba as a reference point in Latin reggae and Los Kjarkas as perpetual ambassadors of Bolivian music. Comments and reactions on YouTube highlight the emotional weight of the song and the intergenerational unity it symbolizes. With a production that promotes ecological awareness, cultural pride, and universal love, the music video invites the global audience to embrace their roots and stay spiritually connected 'close to you.'

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