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'Trump saves gamers'

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This video has been trending in Puerto Rico, United States, Papua New Guinea, and Canada

The video explains that the Trump administration decided to postpone the imposition of a 10% tariff on consoles, controllers, and other electronic devices made in China until December 15, a measure that most industry analysts considered certain. The news was surprising because these tariffs—part of the trade war between the United States and China—were scheduled to take effect on September 1 and promised to instantly raise the prices of PlayStation 4, Xbox One, Nintendo Switch, accessories, and PC components. With the extension, the government aimed to avoid a price hike right during the holiday shopping season, when video game and hardware sales peak.

The presenters emphasize that Sony, Microsoft, and Nintendo had been warning for weeks of potential price increases of up to $20 per console and negative impacts on employment and the development of new titles. The three companies even sent a joint letter to the U.S. Trade Representative arguing that the tariffs would not only punish consumers but also independent studios, retailers, and eSports. Therefore, the change of date is interpreted as a temporary victory for the gaming sector and for millions of American players.

The video details that the decision does not eliminate the problem: the tariff remains on the table, and most hardware is manufactured nearly entirely in China. If negotiations become stalled again, the price increase would activate after the holidays and would significantly impact the launch of the next generation, particularly PlayStation 5 and Xbox Scarlett, whose assembly lines are already committed. Companies like Apple and Nvidia face similar dilemmas and are considering moving part of their production to Vietnam or Mexico, which is costly and slow.

Nonetheless, the postponement offers a breather to distributors and retail chains, allowing them to maintain aggressive offers during Black Friday and Cyber Monday without passing the tariff on to customers. It also gives manufacturers time to accelerate shipments and build inventory before December, a practice known as 'front-loading,' which could saturate ports and warehouses. The video warns that this ripple effect could result in shortages or smaller discounts if supplies run out before the holidays.

Finally, the video discusses the political tone of the measure: Trump stated that the delay was decided 'just in case it had any impact on the Christmas of Americans,' a phrase that the presenters interpret as a nod to young voters and parents buying video games. Although the community celebrates the immediate relief, the video concludes that true salvation will depend on a lasting trade agreement; otherwise, gamers will have only gained a few months before facing higher prices for consoles, games, and peripherals

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